Simon Sinek - Finding Purpose (audio only)

In this episode of Less Than One Percent, Dr. Imamu "Mu" Tomlinson sits down with bestselling author, leadership expert, and visionary thinker Simon Sinek for a deeply personal conversation about purpose, leadership, and what it truly means to belong. 

Known for inspiring millions through “Start With Why”, “The Infinite Game”, and his groundbreaking work on leadership, Simon shares how he developed the Why Discovery process, why authenticity requires courage, and why some of the world's most successful people still struggle with connection and belonging. 

Together, Mu and Simon explore everything from optimism and disruption to military leadership, the power of teamwork, the loneliness that can come with success, and why friendship may be one of the most undervalued relationships in modern life.